Google Pixel 8a Price Surge: EU Market Braces for Costlier Upgrade

The eagerly anticipated Google Pixel 8a is poised to hit the shelves with a surprising twist for European consumers—a notable price hike. Recent reports from reputable sources reveal that the upcoming Pixel 8a could come with a heftier price tag compared to its predecessors, marking a shift in Google’s pricing strategy for its renowned Pixel lineup in the EU market.

According to insights from German retailers, the Pixel 8a is slated to debut at €570, a significant increase from its predecessor, the Pixel 7a, which started at €500. The heightened cost reflects Google’s endeavor to offer enhanced features and performance with the Pixel 8a. Furthermore, the device will come in two storage variants: 128GB and 256GB, priced at €570 and €630, respectively.

The Pixel 8a is anticipated to offer consumers a wide array of color options, including Obsidian (black), Porcelain (beige), Bay (light blue), and Mint (light green). However, it’s worth noting that not all color variants may be available for both storage configurations. Presently, the 256GB model is exclusively listed in Obsidian.

Enthusiasts can expect the Pixel 8a to hit the market shelves in April or May, unveiling Google’s cutting-edge Tensor G3 SoC and 8GB of RAM. Additionally, the device will sport a sleeker, rounder design compared to its predecessor, featuring two rear cameras nestled within a distinctive ‘visor’ spanning the phone’s back—a hallmark Pixel characteristic.

Google Pixel 8a specifications

Sure, here are the specifications for the Google Pixel 8a presented in a table:

As anticipation builds for the Pixel 8a’s release, consumers await further details regarding its specifications and features. Google’s strategic decision to adjust pricing aligns with its commitment to delivering innovative technology and elevating user experiences in the competitive smartphone landscape.

Source (in German) | Image source